TMU Online – UGC-Approved Online Degree Programmes in India

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Online BBA in Digital Marketing

Online BBA in Digital Marketing

Online BBA in Digital Marketing Programme Details

A BBA in Digital Marketing programme at TMU is an undergraduate degree that combines core management subjects with modern digital marketing skills. The programme is designed to equip students with a strong foundation in digital marketing strategies to attract clients, promote products, build brands and increase sales. It is suitable for students who want to build careers in digital marketing, social media, SEO, content marketing, brand management, e-commerce, advertising, and online business.

The programme combines subjects such as business management, marketing management, financial management, human resource management, business communication, and entrepreneurship with digital-focused areas such as Search Engine Optimisation (SEO), Content Marketing, Email Marketing, Affiliate Marketing, E-commerce, Web Analytics, Online Advertising, and Digital Branding.

It also helps students develop practical skills in using digital marketing tools, understanding consumer behaviour, analysing campaign performance, creating online marketing strategies, and measuring return on investment (ROI).

Why Choose an Online BBA in Digital Marketing

  • Flexible Online Learning
  • Business & Marketing Knowledge
  • Industry-Relevant Digital Skills
  • Practical SEO & Social Media Skills
  • Wide Career Opportunities
  • Strong E-commerce Exposure
  • Entrepreneurship Opportunities
  • Higher Education Opportunities
  • Future-Ready Career Skills
  • Applicable Across Industries

Fee Structure & Scholarships

Online BBA Fee Details

Fee Component Amount (Rs.)
Registration Fee (One-Time) Rs. 1,000
Tuition Fee (Per Semester) Rs. 12,600
Examination Fee (Per Semester) Rs. 1,000

Scholarship

25% scholarship on tuition fees per semester is available for:

TMU Faculty & Staff
All faculty & staff members of the university.
Existing TMU Students
Currently enrolled students pursuing other programs.
TMU Alumni
Graduated students of Teerthanker Mahaveer University.

Candidates must provide valid TMU ID or alumni proof to avail of the scholarship at the time of admission.

The fees may change over time. Kindly confirm from the admission cell before taking admission.

Online BBA in Digital Marketing Admissions Open 2026

Admissions are now open for the 2026 batch of the TMU Online BBA in Digital Marketing—a specialized, career-focused degree designed to equip you with cutting-edge digital expertise and leadership prowess. Enjoy flexible learning, interactive coursework, live doubt-clearing sessions, and career mentoring from leading industry practitioners.

Get a UGC Entitled Online BBA Degree from a NAAC A University

Degree from Top Ranked University

Get a prestigious degree on completion of your Online BBA course from India's top-ranked University recognized for excellence.

Universally Accepted & Recognized

The Degree is duly Entitled by UGC - Distance Education Bureau (DEB) and recognized across government, private, and global organizations.

No Difference From Campus Program Degree

The online degree holds equal academic weight and validity, treated at par with regular on-campus undergraduate degrees.

Sample Online BBA Degree Certificate (Landscape)

Teerthanker Mahaveer University Online,
Open Doors. World Wide.

Our top-class recruiters list gives you the assurance that you'll get placed in leading MNCs and work with renowned digital and tech brands.

Career Paths After Online BBA in Digital Marketing

An Online BBA in Digital Marketing can prepare graduates for a wide range of careers across marketing, advertising, e-commerce, technology, and business management. Some popular career paths after completing an Online BBA in Digital Marketing include:

Professionals discussing Digital Marketing career paths
  • Digital Marketing Executive
  • SEO Specialist
  • Social Media Manager
  • Content Marketing Executive
  • PPC/SEM Specialist
  • Digital Marketing Analyst
  • E-commerce Marketing Executive
  • Email Marketing Specialist
  • Brand Marketing Executive
  • Digital Marketing Consultant

Who Can Apply

Eligibility Criteria

  • Passed 10+2 or an equivalent examination from a recognised board.
  • Students from Commerce, Science, or Arts backgrounds can generally apply.
  • Must meet the minimum percentage or marks specified by the university (minimum 45% aggregate marks; relaxation of 5% for reserved category candidates as per norms).
  • Admission may be based on merit or university-specific admission criteria.
  • Candidates appearing for Class 12 final examinations are also eligible to apply, subject to fulfilling minimum eligibility at the time of admission.
Eligibility requirements illustration

FAQ

An Online BBA in Digital Marketing is an undergraduate programme combining business management with digital marketing skills such as SEO, social media, content marketing, and online advertising.
Yes. Students can pursue a BBA through distance or online mode from an eligible university, subject to its admission requirements.
Yes. Graduates can pursue an MBA in Digital Marketing, Marketing, Business Analytics, or other specialisations.
Yes. Students who meet the university’s eligibility criteria can pursue an Online BBA after completing 12th.
The syllabus generally includes Digital Marketing, SEO, Social Media Marketing, Content Marketing, E-commerce, Business Management, Marketing Management, and Digital Analytics.
Usually, no. However, eligibility requirements vary by university, so students should check the specific admission criteria.
The admission process generally includes checking eligibility, filling out the online application form, submitting documents, and completing the fee payment.
Common documents include 10th and 12th marksheets, identity proof, passport-size photographs, and other documents specified by the university.
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